The platform, which will be managed by Influence Media, brings together expert resources with extensive experience in music and entertainment, investment management and marketing to help increase the value of its music properties through management. active. Nowadays, $300 million has been deployed across multiple catalogs, consisting of select copyrights and, in several cases, future compositions by artists, songwriters, and entrepreneurs. The model provides opportunities for additional scale in acquisition capital.

Initial acquisitions include more than 20 modern evergreens with over a billion lifetime streams each and include select copyrights in catalogs from creators whose work spans multiple genres. These include: Tainyan award-winning recording artist, songwriter, producer and entrepreneur who is best known for his work on global superstar hits Bad Bunny, J Balvin, Rosalía and Shawn Mendes (represented by the manager Lex Borrero from NEON16 and lawyer Jason Boyarsky of Boyarski Fritz LLP); The stereotypesthe production and songwriting group that co-wrote hits for Bruno Mars (“24K Magic” and “That’s What I Like”) among many others (represented by Scott Felcher of Felcher & Freifeld, LLP); jessie reyezwhose co-writes include “A kiss” with Doua Lipa and “Promises” with calvin harris & Sam Smith (represented by David Jacobs by Grubman Shire Meiselas & Sacks, PCs and managers Byron Wilson of the house of 1851 and Mauricio Ruiz from 8 to fainting) and Skyler Stonestreet, a rising songwriter who co-wrote hits for Doua Lipa, justin bieber and Ariana Grande (represented by Eric Greenpan of Myman Greenspan and manager Evan Winiker of the Music Range). Influence Media is represented by Howard Schiffman and Stephanie Breslow for corporate and fund advice at Schulte Roth & Zabel LLP, and by Lisa Alter and Katie Baron for Music Advisor at Alter, Kendrick & Baron, LLP.

This partnership with BlackRock and WMG allows Influence Media to increase its investment in female creators, giving them unprecedented access to capital and licensing opportunities, as well as expand into new categories like music entrepreneurs . Previously announced acquisitions of Influence Media include certain copyrights of Ali Tamposi and Julia Michaels in 2021, in partnership with the Municipal Employees Retirement System (MERS) of Michiganas well as select the copyrights of Jeff Bhasker, Shane McAnally and Ben Rector using Morgan Stanley bridge capital in 2019.

The Influence Media, BlackRock and WMG partnership represents a first-of-its-kind offering of best-in-class music, marketing and investment capabilities to manage some of pop culture’s best-known copyrights, and brings together senior executives from all three companies, including: Lylette Pizarro McLeanFounder/Co-Manager at Influence Media Partners, Lynn HazanCo-Managing Partner at Influence Media Partners, and Founding Advisors & Partners Rene McLean and Jon Jashni; Pam ChanChief Investment Officer and Global Head of Alternative Solutions Group at BlackRock, and Paul Braude, Managing Director and Co-Head of Portfolio Management for the Alternative Solutions Group at BlackRock; and Temi Adénijigeneral manager of Warner Music South Africa and SVP, Strategy, Sub-Saharan Africa and Special Projects at Warner Music Group.

“In partnership with the top-notch teams at Influence Media and BlackRock, these catalogs will be supported by a supergroup of music lovers,” said Temi Adénijigeneral manager of Warner Music South Africa and SVP, Strategy, Sub-Saharan Africa & Special Projects, Warner Music Group. “Together we will provide new opportunities for some of the most talented artists and songwriters of this generation.”

“We are thrilled to be part of this programmatic venture alongside Influence Media and Warner Music Group,” said Pam Chan of black rock. “Building on our experience investing in music since 2015, this investment gives our clients access to an emerging asset class with the potential for significant income and uncorrelated returns, while aligning with our priority to invest in diverse, women-owned businesses.”

“To paraphrase what Beyonce, my favorite music entrepreneur, said, there aren’t enough women of color who’ve had a seat at the table in the music industry, so we went from there. before and cut wood to build our own table,” said Influence Media Founder and Associate Co-Director Lylette Pizarro McLean. “We’ve built a brilliant, savvy and diverse team that’s also nimble enough to move at the speed of culture, and we couldn’t be prouder to be in business with top-notch partners like BlackRock and Warner Music Group. Our initial investments in modern evergreens represent a new generation of iconoclasts in music, both commercially and artistically.”

Influencing the media and Warner Music will co-manage the acquired copyrights, drawing on the vast experience of both management teams from all sides of the music industry spectrum.

About influencer media
Influence Media is a music and entertainment platform focused on investing in the rights to record and publish commercially proven songs that resonate throughout pop culture. Supported by a management and advisory team with extensive experience in music, entertainment, branding and finance, the company is led by Founder and Co-Managing Partner Lylette Pizarro McLean, Co-Associate Director Lynn Hazan, Founding Advisors and Partners Rene McLean and Jon Jashni. Influence Media is based in new York.

About Warner Music Group
With a heritage spanning more than 200 years, Warner Music Group (WMG) today brings together artists, songwriters and entrepreneurs who are changing the culture of entertainment around the world. Operating in over 70 countries through a network of affiliates and licensees, WMG’s Recorded Music division includes renowned labels such as 300 Entertainment, Asylum, Atlantic, Big Beat, Canvasback, Elektra, Erato, First Night, Fueled by Ramen, Nonesuch, Parlophone, Reprise, Rhino, Roadrunner, Sire, Spinnin’, Warner Records, Warner Classics and Warner Music Nashville. the music publishing arm of WMG, Warner Chappell Music, has a catalog of over one million copyrights spanning every musical genre, from Great American Songbook standards to the greatest hits of the 21st century. Warner Music Group is also home to ADA, the independent artist and label services company, as well as the next-generation artist services division WMX, which includes consumer brands such as Songkick, the live music app; EMP, the e-merchant of goods; UPROXX, the youth culture destination; and HipHopDX, the hip-hop music information site. In addition, WMG counts storytelling powerhouse Warner Music Entertainment and social media content creator IMGN among its many brands. Follow WMG on instagram, Twitter, LinkedInand Facebook.

About BlackRock Alternative Investors
BlackRock Alternative Investors serves investors seeking outperformance in real estate, infrastructure, private equity, credit, hedge funds and alternatives. We strive to provide our investors with the highest quality investments by leveraging our global presence, superior execution capabilities and preferred partner position. BlackRock manages more 300 billion dollars in alternative investments and commitments on behalf of clients worldwide from the 31st of December2021.

SOURCE Influence Media partners

Corina C. Butler